A sub-brand of Tearfund, The Well is a powerful initiative working with Black Majority Churches and Christians of African and Caribbean Heritage to tackle extreme poverty and injustice.
We were consulted during the development of the brand and were responsible for implementing it into digital and printed assets.
Starting the year right…
"Declaration" is a week-long prayer event that marks the beginning of a new year. The branding elements were designed to reflect the vibrancy and rich colours associated with the Afro-Caribbean church.